I received so much positive feedback from my recent post on confidence, how blogging is shaping me as a person. The inspiration to write that post suddenly came to me and I quickly wrote down everything I was feeling at that moment. In this sometimes materialistic world it’s nice to throw a bit of heartfelt realness amongst the perfectly staged ‘real lives’ we often put out. Thank you to everyone who took the time to leave a comment, it warms my heart : )
Today I thought it would be fun to share some things I have learned along the way so far.
It can take bloody ages to create the content.
What seems like a few pictures of someone happily drinking a cappuccino whilst out on a stroll can take a lot of time and planning from the initial idea to the finished post. I thought it would often be a case of me documenting things as they happened but it doesn’t work like that when you produce content on a regular basis. A production schedule needs to be made to make sure there is a cycle of the various topics I cover. Outfits need to be decided on to make sure I’m not repeating myself, then there’s the location, getting there and making it work. When you are doing this a couple of times a week it becomes a big deal. I have respect for full time bloggers and why it’s essential they create regular sponsored content. Otherwise they would simply drive themselves into the ground. It’s hard work but great work.
It’s great to be part of a community.
None of my friends blogged or even read them in fact people didn’t have a clue what I was doing in the beginning. Since getting started I have gotten to know so many new people in different parts of the world which is amazing. I literally wouldn’t encounter these people if I hadn’t started a blog. It’s great to share ideas, look out for each other and have have a tribe of people who relate to you. It’s also lovely when readers get in touch to say hello and ask questions.
You have to drown out the noise.
Whilst there are people you connect with there is so much other stuff going on that can distract you from creating the actual content. Sometimes I put a lot of pressure on myself to grow my following to the levels of people I look up to which is an absolute nightmare. The worst thing anyone can do is compare themselves to what other people are doing as it will send you on an express journey to depression. I’m avoiding instagram at the moment because of this. The algorithm has caused a drop in engagement which is disappointing and the accounts I love to follow aren’t showing up in my feed like they used to. There are so many people shouting to be heard simply for the sake of promoting themselves without any purpose or passion. This is a creativity killer to say the least so I am trying to adopt a rule that if something doesn’t lift me up or inspire me then I’m tuning it out.
It encourages major self improvement.
A couple of years ago when I discovered blogs like I Am Galla and Sincerely Jules I was blown away by the quality of content. Whilst I wasn’t looking these bloggers had grown into full blown taste makers and I thought it was incredible. Seeing what was going on and the skills these people had developed inspired me beyond belief. So I set out on a quest to get better and better, considering some of my posts just last year (cringe) I have learned a lot and continue to as things progress.
When you build a following there comes a point when pr companies and brands want to work with you. In most part this is an exciting privilege but occasionally people try to take advantage. There are times when people have tried to pressure me into delivering their message in a way that isn’t authentic to me. I have learned you need to be strong in what it is you are about and if a company pushes you to dilute yourself then you need to say ‘no thank you’, no matter how desirable the opportunity is. I used to review a lot of products and now I accept less samples than ever because whilst I still enjoy featuring products I don’t want this blog to be a shopping catalogue. This means that when I do want to work with a brand my value is higher because it doesn’t happen so often.